MUZAFFARNAGAR: The network of highways running from New Delhi to Muzaffarnagar in Uttar Pradesh are usually choked with heavy traffic, but on this cold winter morning in January, the roads are relatively empty. At a dhaba just ahead of Meerut … Continue reading Voices From Poll-Bound Muzaffarnagar
NEW DELHI: In the few days since Donald Trump assumed office, the real estate mogul turned politician has moved to implement a range of executive orders — on abortion and women’s rights, jobs and trade, immigration and refugee access, and … Continue reading What Should Afghanistan Expect From Trump?
Hello. It’s 2017. Onward, this blog will feature a combination of my articles/reports for The Citizen, blog entries on digital media self-learning, and other random thoughts that aren’t entirely worth publishing. For a full list of my articles for The Citizen, … Continue reading Update – Purpose
I have to admit that this blog has suffered considerably, but on the bright side — progress on The Citizen is to blame. We are currently in the process of overhauling and redeveloping the website (whoop!), and a majority of … Continue reading How To Create Viral (Indian News) Content
Note: Although this blog is meant to focus on my learning in the digital media space, I will once in a while cross post an article that I have written for my start-up, The Citizen. My articles for The Citizen … Continue reading On Delhi…
A great example of marketing as we know it is the Marlboro Man. The macho, cowboy hat wearing, cigarette smoking epitome of masculinity was conceived in the 1950s, when compelling scientific data on the harmful effects of cigarette smoking forced the … Continue reading Four Things That Differentiate New Marketing From Old Marketing
Note: Although this blog is meant to focus on my learning in the digital media space, I will once in a while cross post an article that I have written for my start-up, The Citizen. My articles for The Citizen … Continue reading Understanding The Greek Debt Crisis
Every morning, within minutes of waking up, I turn to my iPhone and check Facebook, Whatsapp, Instagram and my email (in that order). This is before I do anything else — wash my face, brush my teeth, have my routine … Continue reading What I Have Learnt About Habit Forming Products